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January is the month of change – and Veganuary offers the perfect opportunity to discover a plant-based diet. Vegan eating is more than a trend: it improves health and protects the environment. This guide shows you how to try vegan step by step, overcome obstacles and integrate plant-based alternatives - whether you want to switch completely or try something new.
Choosing a vegan diet is an exciting journey and Veganuary is here to support you. Success stories show: 28% of participants remain vegan six months later, and 80% reduce their consumption of animal products by at least half(1). The free Veganuary offers you:
The German Nutrition Society confirms: A plant-based diet protects health and the environment(2). Many experience the changeover as a culinary enrichment with new, exciting taste experiences(1).
The 3-phase method is based on the experiences of successful Veganuary participants, 65% of whom report positive health changes(3).
In 2023, we achieved impressive successes with EINFACH MEHRWEG. In total, we were able to replace 1.2 million single-use packages, resulting in savings of 44.800 kg of waste, 32.600 kg of CO2e emissions and 658.000 liters of water. These results prove that reusable packaging is not only an environmentally friendly alternative, but also has a significant impact on reducing waste.
One highlight of our report is the externally verified life cycle assessment in accordance with the ISO 14040/14044 standard, which we were the first company in Germany to prepare and transparently publish for a reusable system in the takeaway sector. This life cycle assessment shows that after 50 reuses, EINFACH MEHRWEG reduces waste by 91 % and water consumption by 74 % compared to alternative disposable packaging. After just three uses, there are clear environmental benefits compared to disposable packaging.
REWE's salad bar is the ideal place to go for anyone who doesn't want to miss out on quick and tasty snacks on the go. Here you will find a diverse selection of vegan options that are not only fresh and delicious, but also practical.
From falafel made from chickpeas to vegan nuggets and soy teriyaki strips - the salad bar offers numerous toppings clearly labeled as vegan. There is even a practical brochure for ready-made salads with information on ingredients and allergens so that you always have an overview.
Preview and header image: Helene Stache
Graphic Highlights 2023: Helene Stache
Graphic comparing single-use with EINFACH MEHRWEG: Helene Stache
Hand in water: MTStock Studio
